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The Next Revolution Will
Happen in Your Pocket
Social Media Expert Peter
Shankman to Speak in Wilmington
Wilmington,
DE - The Greater Wilmington Convention & Visitors Bureau (GWCVB) is pleased
to announce a special speaking engagement by internationally known social media
expert Peter Shankman. Scheduled to
speak in Wilmington on April 17th, Shankman's 90-minute keynote
presentation titled "The Next Revolution Will Happen in Your Pocket," will
prepare attendees for the new rules of a social media world.
PR Week Magazine has described Shankman as
"redefining the art of networking," and Investor's Business Daily
called him "crazy, but effective." Peter Shankman entertains and
humors the audience while illustrating how the proliferation of camera-equipped
mobile phones makes it imperative for businesses to wholeheartedly commit to
delivering excellent customer service. Shankman, the founder of Help A Reporter
Out (HARO), makes his position is clear:
the best social media policies in the world won't help if you don't have
your entire company on board with customer service. It is customer service first, branding and
messaging second, and marketing and social media a distant third.
The
presentation is open to the public and includes breakfast. Reservations must be made by April 9 and can
be done via the GWCVB website, www.VisitWilmingtonDE.com/social. The cost is $20.00 for GWCVB Members and
$30.00 for Non-Members. It will be held
at the Chase Center on the Riverfront, 815 Justison Street, Wilmington, DE
19801 on Tuesday, April 17, from 8:30 AM to 10:30 AM.
This
program is sponsored by the Greater Wilmington Convention & Visitors Bureau
in conjunction with Today Media, Riverfront Audio Visual and the Public
Relations Society of America - Delaware Chapter.
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The Greater Wilmington Convention & Visitors Bureau
is a non-profit organization founded in 1978, chartered by the Governor of
Delaware, the New Castle County Executive and the Mayor of Wilmington. Its
mission is to serve as the community's customer-focused destination marketing
organization, generating economic growth through leisure travel and meetings
development by aggressively marketing attractions, facilities, amenities and
services for visitors.
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