GWCVB Press Release Header Lyn Lewis
Twitter: @LynLewisGWCVB
100 West 10th Street, Suite 20
Wilmington, DE 19801
P: 302-295-2212
F: 302-652-4726

The Next Revolution Will Happen in Your Pocket
Social Media Expert Peter Shankman to Speak in Wilmington

Wilmington, DE - The Greater Wilmington Convention & Visitors Bureau (GWCVB) is pleased to announce a special speaking engagement by internationally known social media expert Peter Shankman.  Scheduled to speak in Wilmington on April 17th, Shankman's 90-minute keynote presentation titled "The Next Revolution Will Happen in Your Pocket," will prepare attendees for the new rules of a social media world.

PR Week Magazine has described Shankman as "redefining the art of networking," and Investor's Business Daily called him "crazy, but effective." Peter Shankman entertains and humors the audience while illustrating how the proliferation of camera-equipped mobile phones makes it imperative for businesses to wholeheartedly commit to delivering excellent customer service. Shankman, the founder of Help A Reporter Out (HARO), makes his position is clear:  the best social media policies in the world won't help if you don't have your entire company on board with customer service.  It is customer service first, branding and messaging second, and marketing and social media a distant third.

The presentation is open to the public and includes breakfast.  Reservations must be made by April 9 and can be done via the GWCVB website,  The cost is $20.00 for GWCVB Members and $30.00 for Non-Members.  It will be held at the Chase Center on the Riverfront, 815 Justison Street, Wilmington, DE 19801 on Tuesday, April 17, from 8:30 AM to 10:30 AM.

This program is sponsored by the Greater Wilmington Convention & Visitors Bureau in conjunction with Today Media, Riverfront Audio Visual and the Public Relations Society of America - Delaware Chapter.


The Greater Wilmington Convention & Visitors Bureau is a non-profit organization founded in 1978, chartered by the Governor of Delaware, the New Castle County Executive and the Mayor of Wilmington. Its mission is to serve as the community's customer-focused destination marketing organization, generating economic growth through leisure travel and meetings development by aggressively marketing attractions, facilities, amenities and services for visitors.