Hagley Museum and Library, where the du Pont legacy began in the First State, has added a nationally significant industrial film collection to its library archives. The famed collection includes early filmed TV commercials, a made-for-TV film series, the first televised infomercial, and one of the first cooking shows on television.
“The Cinecraft Productions collection is one of the most comprehensive collections from an industrial film company in the country and the largest ever motion picture acquisition for the Hagley Library,” said Kevin Martin, curator at Hagley in Wilmington, Delaware.
Founded in 1939 by Betty and Ray Culley, Cinecraft is the country's longest-surviving corporate and industrial motion picture studio. This sector of the film industry included hundreds of studios at its high point in the 1940s, ’50s, and ’60s.
Celebrities who appeared in Cinecraft productions include media mogul Merv Griffith; singer, dancer, and movie star Danny Kaye; Tim Conway, co-star of "The Carol Burnett Show;" Alan Alda, "Hawkeye Pierce" in the television series “M*A*S*H”; Louise Winslow, the "Martha Stewart" of the first years of television; Chet Huntley, the co-anchor of NBC's evening news for fourteen years; Basil Rathbone, "Sherlock Holmes" in fourteen Hollywood films; Joe E. Brown, one of the most famous American comedians in the 1930s and 1940s; and Richard Nixon.The collection re-homed to the Hagley Library contains more than 6,000 cans of film covering approximately 1,500 unique productions, 1,000 movie scripts and related records, and 3,000 studio production photographs and negatives. The majority of the collection consists of unique master materials. A significant portion is "lost" films - films not held by any other library or archive.
Cinecraft's clients include a who's who of American industry – DuPont, Westinghouse Electric Corporation, Standard Oil Company (Ohio), B. F. Goodrich and Seiberling Tire and Rubber, Republic Steel and Youngstown Sheet and Tube, Ohio Bell Telephone Company, Owens Corning, General Electric Company, Carling Brewing Co., and more than 100 other companies, trade associations, and government agencies. Many are already represented among Hagley's collection of business records and archives.
Noteworthy films in the collection include “The Romance of Iron and Steel” (1938), “Naturally - It’s FM” (1947), “Milestones of Motoring” (1954), “The Long Ships Passing” (1960), “Where’s Joe?” (1972), and “Where the River Enters the Sea” (1982). While Cinecraft films form the bulk of the collection, the archives include other studios' work, including the only known print of a silent film, The Heart of Cleveland (1924).
The donation was made by Maria Keckan, president and CFO, and Neil McCormick, chairman of the board, of Cinecraft. Hagley has been processing the collection for more than a year. To explore a portion of the Cinecraft collection and to learn more, visit www.hagley.org/cinecraft. A highlight reel with clips from the Cinecraft productions collection is available on YouTube. For more information visit www.hagley.org.